Food is meant to satisfy; it’s made with the choicest ingredients to tantalise our taste buds. However, food doesn’t just have to satisfy our taste buds, but also look wonderful too. As humans, we judge food by how it’s presented. In the kitchens of popular restaurants, chefs emphasise food presentation. Sure, it has to taste good, but often what makes the food more attractive and mouth-watering is its presentation.
Other food retailers also like to display what they have to offer their customers; convenience store are a great example of this. Display freezers with shelves are used to display ice creams, frozen foods and other delicacies which require a cooler temperature.If you already own a convenience store, your profits will improve when you install a display freezer. If you are still in the planning stages of opening your business, consider buying a display fridges for your products as a display fridge or freezer is essential. It doesn’t just display and promote your products; it also serves as storage for them. Your main goal is to attract customers,and there’s no better way in showing off your products than a display freezer, as customers can easily see all products at a glance.
But what are the things you need to take into account when purchasing a display freezer?
The following tips should help:
The very first thing that you should take into account is the design or set up of your store. You need a logical place for your machine. Common places include in the window, near the counter, or if your store is larger, consider placing two display freezers either at the centre of your store or in two different areas.
You also have to consider the size of the fridge, depending on the products you wish to display. Don’t purchase a freezer that’s too small or too large; it’s very unattractive for customers to look at empty shelves and it’s also ugly to look at overcrowded display freezers. So choose wisely.
Since you’re purchasing an electrical appliance, you need to consider the power consumption of the display fridges. Try to calculate the electricity that will be used and compare it with the income you make every month without the display freezer. Comparing these costs with the profit you’ll make when you own a display freezer will help in the decision of which model machine to purchase; as, of course, the main purpose in business is to reduce costs and increase profit.
These three tips are simple and practical. Remember in addition that it’s been proven that you save more when investing in high quality display freezers .The initial cost may be more, however remember you’re paying for quality and the added benefits that brings.
Don’t waste time and money running from store to store asking about display freezers, contact us for more information about display freezers and what to look for and improve your business now.